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Back to Data Basics

As with any project, preparation is key. Data preparation is no different and doesn’t have to be a time consuming, tedious task. If the data is poorly prepared or is taking too much time to bring together, vital business insights will either be inaccurate or out of...

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Are you Smart Enough for Smart Meters?

The roll out of smart meters is one of the largest infrastructure projects the energy industry is facing. Government targets expect energy suppliers to install meters to more than 26 million homes across Great Britain by 2020 and fit tens of thousands of smart meters...

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The Streets Are Paved With Gold

Dick Whittington spoke of London’s streets being “paved with gold”. With spending in the 2015 Black Friday sales exceeding £1 billion in the UK alone, what would he have said about the modern age? The retail industry will see enormous sales over the next few weeks in...

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Wherever I Lay My Hat, That’s My Home

In 1983 Paul Young said, “Wherever I lay my hat, that’s my home”. The person in the hit was probably not one who took planning seriously, but you, as a business owner, cannot imagine a day, week or month without this critical stage of your operation. Budgeting,...

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MORE THAN THE EYE CAN SEE

With the sheer volume of information available to your business, are you making insightful decisions that are meaningful and productive? The rate at which data is being produced is growing exponentially, with 2.8 zeta bytes (one billion terabytes) stored world-wide...

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Can’t see the wood for the trees?

The ability to gather data from a wide variety of social media channels and organise it into useful information is a powerful tool that is transforming how many businesses work. Marketing Analytics measures unstructured data in the form of social media discussions,...

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TIME TO GET SOCIAL

The world of social media is rapidly expanding and ever changing. Twitter and Facebook are still favoured by certain ages, but the next generation is moving on. Snapchat, Instagram and ooVoo to name a few are rife amongst the younger members of society and are quickly...

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FIND THE MISSING PART OF YOUR DATA JIGSAW

With increasing level of competition amongst banks to retain and gain new customers, the financial industry needs to find new ways of ensuring it understand its customers. Gaining insight from incomplete data may be dangerous and lead to the wrong business decisions;...

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HOW WELL DO YOU REALLY KNOW YOUR CUSTOMERS?

Knowing your customers sounds like a simple task, yet with an ever growing amount of data available, customers having several email addresses, mobile phones and social media accounts, compiling all this data is no easy feat. Managing Director at Granger Smith...

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Single Customer View Roundtable

The Granger Smith Consulting and Ageas Insurance roundtable brought together peers from the insurance industry to share best practice and discuss the topic of achieving a single customer view. The roundtable is the first in a series of interactive sessions scheduled...

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